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Archive for January 2020

5 Tips & Tricks to Grow on Instagram

  Instagram has grown from a simple photo sharing platform to a savvy e-commerce essential for businesses. And with changing algorithms, what worked a few years ago isn’t the best strategy moving forward in 2020. We’re here to help! We’ve gathered some useful tips and tricks to help you grow your business and personal pages…

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6 Beauty Industry Trends to Watch in 2020

It’s estimated that the global beauty industry is currently worth $532 billion, according to Forbes. Mainly concentrated the United States, China and Japan follow suit to be the second and third largest beauty markets in the world. And even though the economic growth slowed down within the last year, it’s predicted that the market will…

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New Year’s #GRWM ft. Alessandra and Connie

Reflecting on 2019, Editour Media team had an incredible first year of business. The team not only attended countless industry events but helped put together some of its very own, including Beauty Education Summit in the spring, Unfiltered Experience in the fall and the American Influencer Awards in November. Our influencer roster is now more…

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How Well Do You Know Me Challenge? ft. Breanna and Karen

Editour Media’s founder, Breanna Armstrong, and director of marketing, Karen Wilhelmsen, have know each other long before getting into business together. During their stint as magazine editors for various publishers (both nationally circulated consumer titles and B2B industry publications), the pair got to know each well⁠—and even more so when they became friends and then…

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