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6 Beauty Industry Trends to Watch in 2020

It’s estimated that the global beauty industry is currently worth $532 billion, according to Forbes. Mainly concentrated the United States, China and Japan follow suit to be the second and third largest beauty markets in the world. And even though the economic growth slowed down within the last year, it’s predicted that the market will…

New Year’s #GRWM ft. Alessandra and Connie

Reflecting on 2019, Editour Media team had an incredible first year of business. The team not only attended countless industry events but helped put together some of its very own, including Beauty Education Summit in the spring, Unfiltered Experience in the fall and the American Influencer Awards in November. Our influencer roster is now more…

How Well Do You Know Me Challenge? ft. Breanna and Karen

Editour Media’s founder, Breanna Armstrong, and director of marketing, Karen Wilhelmsen, have know each other long before getting into business together. During their stint as magazine editors for various publishers (both nationally circulated consumer titles and B2B industry publications), the pair got to know each well⁠—and even more so when they became friends and then…

25 Holiday Gifts for $25 or Less—for Everyone on Your List!

  One of our favorite parts about Christmas is getting to spoil the ones we love—while getting some goodies for ourselves along the way too! For thrifty guys and gals that don’t want to break the bank, we’ve rounded our top picks for GOOD gifts that are just $25 or less. These are perfect for…

5 Holiday Looks to Sleigh This Season!

If being obsessed with Christmas makes us basic, then take your Grinchy self outside because there’s no room that kind of negativity in our lives this holiday season (or any time of year really). For all of Santa’s little helpers that want to get their holly jolly on and poppin’, we’ve rounded up some creative…

Take the Quiz: What’s Your Holiday Décor Style?

Here at Editour Media, Christmas is our favorite season for good reason! It’s the most wonderful time of year because it gives us an yet another excuse to decorate the house (duh) and make an unnecessary HomeGoods run; stores are open late, which means we can shop at Target until 11 o’clock and pretend like…

It Starts from Within: Holistic Beauty

We talk a lot about beauty, makeup and how to enhance your natural features. Getting creative with makeup and expressing yourself is really fun and always a blast! However, we need to remember that beauty starts from within! This means taking care of yourself—mind, body and spirit!   Get Inspired The first thing you can…

DIY Halloween Costume Ideas

Break out the body paint, hair dye and costumes because Halloween is less than one week away! In order to give you some ideas and inspiration for Halloween looks and costumes this year, we decided to do a round-up of our favorite looks from our influencers! These creative talents give us so much inspiration and…

Editour’s Picks: Fall Favorites

Here are some of our fall favorites in range of price points to suit any budget! They make the perfect gifts for anyone with a birthday this season—or will be surefire winners for anyone on your holiday list!   Breanna Armstrong, founder  Fall is my favorite season of the year! I already have my entire…

Sutra Beauty Slays at #BCinSession LA

  On the heels of an eventful month, Sutra Beauty shined at #BCinSession Los Angeles this past weekend on Oct. 12, held at the Magic Box @ The Reef. BoxyCharm held the event for its loyal #Charmers, and gave attendees the opportunity to learn from various entrepreneurs, explore new beauty, hair and skincare products and…

CBD in the Beauty Space

Cannabidiol (CBD) is everywhere and anywhere these days! It’s been trending in the health and wellness scene for some time now, and it is continuing to spread fast elsewhere. Here, we break down what you need to know about this miracle ingredient and how to incorporate it into your beauty routine!   Quick Facts Even…

5 DIY Treatments to Try at Home

There’s nothing like going to a salon or a spa. You get to relax and practice some much deserved self-care. Unfortunately, weekly trips to the salon or spa can get expensive and take up a lot of your time. So, why not do some of your routine beauty treatments from home? It’s cost effective, saves…

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